About me

For the past 15 years, I've enjoyed developing meaningful spaces and encounters for global brand leaders in the FMCG, lifestyle and luxury space. My career has spanned most verticals of integrated marketing, including social and digital, content, experiential, and commerce. I've worked in production, account services and operations throughout the years, eventually finding my sweet spot in brand experience business leadership.

My mission is to help brands engage better with audiences through effective and connected experiences, making people feel things, creating value, and adding to culture. I've been lucky enough to lead teams in the US, my native Canada, and now in London, where I am the Group Business Director at Momentum UK, heading up the Experiential & Commerce portfolio.

I've gained a few skills over the years that I've honed into what I refer to as my "3P key principles," a guiding light to success:

1. A focus on the PEOPLE, and building great relationships internally and externally (take care of your people, and the people will take care of the work!)

2. PROCESS: Building trust through integration into our clients' businesses, and executing a seamless way of working.

3. PRODUCT: Delivering a standout product that generate positive headlines and makes a difference.

When I'm not in the office, I can be found in a plane, train, or automobile with a camera in hand, exploring the world and all of its wonders.