About me

Pauline is a pivotal figure in Struck's story and success as an agency. She doesn't just understand what makes our agency unique—she's one of the key individuals who has made it so. Pauline leads our strategic planning process, operations, finance, culture, and growth. She puts every element of her background to work, fusing communications with creativity and forging connections between people and ideas.
One of her superpowers is empowering others. Focusing on human outcomes as well as business outcomes, she's pioneered our initiatives to measure client satisfaction, prioritize mental health and wellness, and expand equity, diversity, and inclusion. Her resume spans decades of transformative work for clients ranging from the Olympic games to Dreamworks, the Utah Office of Tourism, Biltmore, Sony, McDonalds, Universal Studios, ICON Fitness, and Altabank. She enjoys sharing her time and talents with organizations ranging from community nonprofits to national industry and advocacy groups, and has spoken at TedX and EVComm London. She finds peace and inspiration in the outdoors, exploring the farthest wilds of Utah's desert with her husband, carving ski turns with friends, meditating and enjoying good reads on the porch with her cat.

Struck is a marketing, advertising and creative agency with a 25-year legacy of brand building and experiential design. The award-winning agency makes market leaders out of brands by transforming the physical and digital to create "Experience Affinity" garnering awareness, affection and results at every touchpoint. Based in Salt Lake City, Struck got its start in Los Angeles and has been heralded as a beacon of creativity in Utah for nearly two decades. The agency's transformative work with global, national and local brands has been recognized through prestigious award programs including Emmy, Cannes Lion, Webbies, AIGA and more.

Skills

Branding, Digital Marketing, Experience Design, Marketing

Sector Experience

Advertising, Business Management, Consumer packaged goods, Design, Entertainment, Finance, Food & Beverages, higher education, Hospitality, Life Sciences and Biotechs, Operations, Sales / Business Development

Awards

Ad Age A List, AIA Awards, AIGA Ingots, Cannes Lions - Gold, Emmy Award, Webbies

Clients

Altabank, Berkshire hathaway, Biltmore, Denali Therapeutics, Disney, Great Wolf Lodge, Kuru footwear, Lagoon Amusement Parks, Lennar Homes, MatchPoint Therapeutics, Mattel, NGM Biotech, Nicholas and Co, Ore Design, Palisades Resorts, Revolutions Medecines, Snowbird, Third Rock Venture, UNIVERSAL STUDIOS, Utah Office of Tourism, Vividion Therapeutics

Trade Associations

aaf, AIGA, SEDG, Society of Digital Agencies SoDA

Recommendations
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Currently No Recommendations
Achievements
Annual 2023 JudgeDigital
Top 25 President
Tagged Job Titles
Contract
Perm, Remote
Location
Salt Lake City, United States
Skill Level
Director
Languages
French, English, Spanish
Creativepool member since 12 April 2023