About me
A digital marketing technology specialist with more than 20 years' experience across multiple digital channels, providing technology knowledge and insight within a global market leader. Highly enthusiastic and technically curious, with strong organisational, analytical, and managerial skills. Detail-orientated, motivated, resourceful, with a strong work ethic and excellent communication skills with a clear and positive approach to problem solving.
Marketing Technologies: Bid Management, Ad Serving & Tracking, Competitor Insights, DSP, CDP, Social Listening & Analytics, Media Planning, Data & Insight, Data Visualisation, Optimisation.
Marketing Channels: Search, Social, Programmatic, Verification & Fraud, Brand Safety, SEO, Ecommerce, Mobile.
Competencies: Technology Evaluation, Commercial Negotiation, Vendor Management, Technology Orchestration, Contract Negotiation, Stakeholder Management.