About me

I've always been a strong leader, managing cross-functional teams to achieve impressive brand growth and revenue gains with innovative digital strategies. With over 10 years of experience using AI technology, I'm passionate about transforming how consumers interact with brands, utilizing cutting-edge digital solutions to boost stakeholder engagement.

I excel in collaborating with clients to align their strategic initiatives with business goals and elevate brand positioning. With experience across FMCG, automotive, and luxury retail, I offer unique insights and a holistic perspective.

I love leveraging AI to optimize campaigns and drive measurable growth. My focus on client needs consistently improves satisfaction and loyalty through personalized strategies.

Collaboration and inclusivity are key for me, as I build and lead teams to achieve shared goals. I've expanded market share and boosted brand awareness through targeted digital marketing. Sustainability is also crucial, and I ensure our solutions resonate with consumers while supporting broader sustainability goals.

Skills

Account Management, Advertising, Affiliates & Partnerships, Agency Coordination, Brand Management, Brand Stategy, Branding, Client Services, Communications, Consumer Experience, Digital Marketing, digital reinvention, Digital Strategy, Digital Transformation, ecommerce, Experiential Marketing, Influencer Marketing, Internal Communications, Marketing, Marketing Strategy, SEO, Social Media

Sector Experience

Automotive, cpg, Fashion, FMCG, Food & Beverages, Jewellery, luxury, Retail, Telecoms, Tobacco, Travel & Leisure

Awards

Cannes Lions - Shortlist, Effie\'s - Gold

Clients

British American Tobacco, Ford, Kering Group, Philip Morris, Porsche, Richemont, Unilever, Vodafone