Ground Control
London
ABOUT
Visuals for the launch of the new Nike Free running shoe made in collaboration with Future Deluxe.
At first we were given the responsibility to deliver all the print and digital assets for points of sale across the globe. From Nike's flagship store on Oxford St to Tokyo and NYC, our work was displayed prominently at launch.
We then delivered the video which along with the stills and animated product shots we delivered were exhibited on every possible platform imaginable worldwide, from Nike's website to blogs to social media. In the first weekend alone there were over 2.5 million hits on YouTube.
Back to Nike Free project
salamandra.uk animation studios
United Kingdom
Scott Martin
Creative DIrector, Pixelised
United Kingdom
Heather Deacon
Creative Solutions Connector
United Kingdom
Keem
Freelancer Graphic Designer
United Kingdom
Lorenzo Petracchi
Video Editor, Freelance
Italy
Iain Thorley
Graphic Designer
United Kingdom
Oliver Keane
Motion Graphics Designer, Freelance
United States
Michael Tomes
Founder, Creativepool
United Kingdom
Fraser Leid
Industrial Designer
United Kingdom
boxChilli
United Kingdom