About me

Laurance Liu is a freelance UX and product designer. Blends art, design, management thinking with academic training that enhances defining from cross-product strategy to business vision and from conception to execution. Design experience should be inspiring, fun, intuitive, bring fresh insight into life and society.

In recent roles:

· Completed bespoke projects (luxury electronic product/ interactive art installation) from concepts to manufactures

· Clarified design briefs for multiple projects by working with the lead designer and creating photorealistic renderings for client proposals and press inquiries in tight deadlines

· Coordinated with fabricators ensuring to the turnarounds and attended the site visiting to check production qualities

· Researched interactive product specifications and partnered with technicians for the target functions

· Created the UI interfaces to solidify the user experience

Skills

3D Modeling, A/B testing, adobe creative suite, Alias Automotive, autocad, axure, Brand / Logo Design, Branding, Business Development, business strategy, CAD, cinema 4d, Creative Direction, Digital Marketing, ethnography, Food Design, Furniture Design, Graphic Design, Information Architecture, keyshot, lean design, Lighting Design, Marketing, Motion Graphics, Project Design, project management, Quantitative Research, Retouching, rhino, service design, sketching, Solidwork, SPSS, sustainable, Usability, user-centered design, Visualising, Web Design

Sector Experience

communication design, Industrial Design, Product Design, service design, UI / UX, Ux design

Clients

Central Saint Martins College of Art and Design, EATAIPEI, EATOPIA, Greenroom, Microsoft, Yuri Suzuki Ltd